Our marketing team at Socialable has built the Jeremy Reed brand to notable standards in the sash window industry, Southport. The company had problems generating valuable leads before they engaged Socialable. They needed an affordable way of creating leads that could ensure sustainable growth. They struggled with low conversion rates while their cost per lead was high.
They set up a campaign, hoping to generate organic leads in Southport, but couldn’t beat their competitors. They decided to take immediate action on noticing their falling search engine ranking. They got leads from a different target market. There was no doubt that Jeremy Reed had a strong online presence, but their visitors were just not taking any steps to engage with their company.
When Jeremy Reed hired Socialable to help with leads generation, we decided to conduct a thorough analysis of its online promotions first. We also analyzed the buyer behavior of Jeremy Reed’s target audience. We performed a re-assessment of their online marketing campaigns.
Because Jeremy Reed’s social media presence was already sound, we used our social listening tools and experience to understand what their customers were saying online. From the day we started our lead generation services in Southport, our approach has always been focused on the customers. We take the time to learn about our client’s customers and understand their buyer persona. We have spent a significant amount of time and money perfecting this mix of creativity and analytics.
We used this marketing technique for Jeremy Reed to make them one of the leading players in Southport. It was also evident that Jeremy Reed’s audience had changed over time in demography and preferences, but they hadn’t enhanced their website and email marketing strategy to suit the transition. Competitors capitalized on Jeremy Reed’s inadequate engagement strategies by communicating strongly with the target audience and winning over a significant number. Our strategy helped in improving engagement significantly on all channels, reduced average cost of acquiring lead by almost 53%, and increased Jeremy Reed’s conversion by 103%. Here are some areas we developed for Jeremy Reed –
Website Design
The first thing we did was redesign the website completely. Our analysis revealed that most of the visitors landed on the homepage but the current USP and call-to-actions were not as persuasive as it should be and not as well-positioned. We also decided to create a stronger landing page that would make the marketing much more effective and focused.
We came up with a guide and motivated customers to watch a video that provided them with guidelines on how to assess sash windows. We linked this video with a campaign that targeted prospective clients who were interested in sash windows and we used words that were interesting to the client demographic. We made an offer that was appealing to a large audience of our Jeremy Reed’s prospective customers.
Sash Window Marketing for Jeremy Reed
At Socialable, we believe effective marketing should be straightforward. We have built a method that seeks to know more about our target audience than most people. Our intervention was guided by these same principles. After a consultation with Jeremy Reed, the first thing we did was to develop a marketing plan.
The plan chronicled all we wanted to do and how we will do it, with milestones and measurable outcomes. An ultimate goal was tied to various campaigns, each with a unifying theme. We monitored customer response. An example of this is that we re-designed the pay per click program that was aimed at prospects in Southport.
We then tested the traffic against two different landing pages we created. Leads obtained from a new email campaign were continuously tracked and nurtured by our team. Socialable uses a unique approach to marketing, and these are just little illustrations of how the process works and what we do to make Jeremy Reed successful.
Search Engine Marketing
We did off-site and on-site search engine optimization for Jeremy Reed. Given the dynamic nature of SEO, we consistently respond to changes in trend by keeping an eye on the SEO. The experience we’ve gained over the years has helped us get our clients on the first page of Google. We have discovered useful long-tail keywords from regular keyword research. . We created quality content and used our relationship with power influencers to share them across large audiences, bringing in more web traffic and trustworthy backlinks to Jeremy Reed’s website.
Sash Windows Branding Process in Southport
We always consulted with Jeremy Reed and ensured that we remained true to the brand in all views. All marketing messages relayed the right brand image and voice, reaching a significant number of audience.
Sash Window Promotion for Jeremy Reed
Using a controlled budget approach, we organized effective promotional campaigns across various platforms which included paid search marketing, social media outreach and conversion optimization. As time went by, we were able to scale up promotion across channels since we were in a position to generate sales and leads from online campaign at a cost that Jeremy Reed was impressed with. The landing page we designed was bringing in 73% more leads while lead-to-sales conversion increased by 110%.
Lead Generation for Jeremy Reed Sash Windows
Jeremy Reed has continued to experience positive lead generation from various channels, since we began managing their account. Apart from creating meaningful engagement on social media, Jeremy Reed is now able to get highly-qualified leads in Southport and very good referrals. Organic traffic now provides better targeted leads and have improved conversion rates.
Jeremy Reed says it has never had a better return on investment on its marketing dollars. By using the longtail keywords from our research, Jeremy Reed has maintained a front page search position and an influx of valuable organic leads. We continue to use the content strategy we made for Jeremy Reed by creating engaging and relevant content that not only ranks Jeremy Reed higher on Google and bringing in leads, but also puts Jeremy Reed in a position to lead in the Sash window industry in Southport. We keep familiarizing ourselves with the latest techniques and optimizing various pages in order to keep on with the pace in this industry.
The bottom line is that our services helped Jeremy Reed to sell more sash windows at a fraction of the previous marketing cost, significantly boosting profitability. Jeremy Reed is an example of one of the numerous companies we have helped increase their sales through our effective and straight-to-the-point marketing campaigns. The talent in our team and the experience have benefited a lot of companies. You can count on us to get high-quality and converting leads for your organization.
Give us a call today and get started
Sash Windows Southport Can be contacted at –
Get in touch –
Website address – https://sashwindows-southport.co.uk
Business Contact – Jeremy Reed
Company Name – Sash Windows Southport
Office Phone – 0800 061 4053
Company Email Address – contact@sashwindows-southport.co.uk
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