Marketing

When first starting a TikTok account, the algorithm will work hard to find out your interests to serve you the content you want to see. Doing this quickly, the user will likely spend longer on the app scrolling and engaging than before, which is exactly what TikTok wants. As a brand, your TikTok account should attract the right audience, but

Read more

Every business and website owner wants to rank higher on Google and other search engines because this is the best way to increase organic traffic to a website. Even when some of your pages are ranking, you might find that they are not ranking as high as they should. This is a serious issue that can have serious repercussions for

Read more

Social media has been one of the strongest marketing tools for a while now, online. TikTok is the one that has been gaining the most new users, for a few years, and it is definitely something companies need to look into, if they want to gain more new customers, as well. Here is how to use photo editing trends, to

Read more

Effective SEO increases the organic traffic you receive on your website. It provides a better opportunity to increase conversions since visitors click on your link because they are interested in your content or what you offer. Various SEO strategies could help you get a high ranking on search results. It may not happen overnight, as it requires hard work and

Read more

Digital marketing is often used more by B2B companies or by stores selling products or services to consumers. However, it is much less common in the entertainment industry, especially when it comes to e-mail marketing campaigns. Here is why this sector should rethink their strategy, and how they can proceed to gain new markets, whether it is an individual or

Read more