Marketing

10
Jul

The ABC’s of SEO

Welcome to another guide about the wonderful world of search engine optimisation (SEO). I’m sure you’re sick to death of reading these. Everyone claims to have the next big trick that will help you climb the search engine ranking pages (SERP’s). Honestly, we’re all liars. When it comes to SEO, nobody knows anything for certain. In fact, the second we

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24
Feb

How to Build Brand Recognition with Custom Pins

A poorly-promoted brand cannot make significant progress even if it’s a good one. The top-performing companies often use several different means to sell themselves out to the world. Custom pins happen to be one of the cheaper promotion options available through which companies can create awareness of their brands. Pins are small, yet they are big in marketing value. The

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23
Feb

How to respond to positive and negative Google reviews so you always ‘win’

Stats say that up to 90% of customers read online reviews before approaching a business. As the world’s most popular search engine, it’s safe to assume that your potential customers will be reading your Google reviews. The reviews you have definitely impact your online reputation and new business opportunities. A study by BrightLocal identified that 85% of customers take online

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14
Aug

The impact of social media on marketing tactics

In recent years the impact of social media has been unprecedented.  Long gone are the days when companies and businesses merely placed an advert in the local paper and hoped for the best.  Today’s social media is bigger and better than ever before – and let’s be honest, there’s still a lot more to come! What are the key benefits

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22
Mar

4 Ways Law Firms Can Be More Proactive on Their Online Marketing

Your law firm needs to have a website of its own – now more than ever. Providing quality services, winning cases, and improving your brand will not be enough anymore. The role of marketing is indispensable in every business just like your law firm. No matter how good your lawyers might be, without a channel that can promote them on

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